THE BRAND

Sundrine is an American brand born in New York City in 2018. Living the modern soul of a retro vintage nuthead inspired by athleisure and the vibrant street culture in New York City, the Sundrine brand is a revival of the spiritual movement of the 1960s that speaks a deep optimism, quiet rebellion, and humorous experimentation in its laid-back and anti-conforming attitudes. The making and translation of Sundrine's clothes, however, is a serious reflection of superior craftsmanship and respect for logic, structure and incorporates utilitarian details to the heart of design.